How My Love for Crystals Turned Into a Small Business ✨

Hi Magical Beings!! ✨

I’m Jade, the creator behind Luna Goddess Jewellery — and this is officially my first ever blog post (eep!). I thought I’d start by sharing a bit of the journey behind one of the most-loved parts of my shop: Crystal Jewellery 💫

I’ve always been a creative person and will happily put my hand to anything. My toxic trait? Believing that with enough time, patience, and the right tools, I can figure out literally anything 😅 I’ve also always been drawn to the more spiritual side of life — crystals, tarot, energy, goddesses, nature… all of it has had a quiet pull on me for as long as I can remember. So it’s really no surprise that I eventually found myself crafting with crystals.

The idea to make crystal jewellery actually started in the most chaotic way: my brother came home one day with a big chunk of rose quartz. My very first thought? “If I break this up into little pieces, I could make a lot of really cute rose quartz stud earrings.” 😬 Safe to say… that did not go to plan. I quickly learned that smashing a crystal with a hammer is not the vibe (and honestly, I still feel bad for that poor rose quartz).

But that little fail turned out to be a big turning point. It led me down a rabbit hole of research — and that’s when I discovered crystal chip beads. Tiny, beautiful, ready-to-use pieces that didn’t require destruction. That’s where my first creations were born, and I haven’t looked back since 💖 With these I was able to create necklaces, earrings, bracelets and more. I loved the idea that I could carry crystals with me wherever I went in the form of jewellery.

I started attending local crystal and holistic fairs — not just to add to my personal collection, but to find the perfect beads and stones to turn into something wearable. And somewhere along the way… I made a bestseller. That’s when Luna Goddess Jewellery really started to grow.

It’s still wild to think about how a single idea (and one slightly crushed crystal) led to this whole little business I get to run. Whether you love crystals for their beauty, their meaning, or just the way they make you feel, I hope you can see the care and joy that goes into every piece I make.

Thank you so much for being here — for supporting handmade, for cheering me on, and for making all of this possible 🫶 If you’d like first dibs on new pieces, exclusive discounts, and little behind-the-scenes updates, don’t forget to subscribe to my email list! (No spam, I promise. Just good things 💌)

More stories and sparkles coming soon!! ✨

With love and light,

Jade 🌙